Instant Skin Comfort and Soothing Hydration
Enriched with Phytoestrogens, Intracellular Lipids, Natural Moisturising Factors and
Vitamins A, B, C & E

Dry skin feels tight, fragile and sensitive. This is caused by a lack
of protective Intracellular Lipids
and Natural Moisturising Factors. Rationale Enriched Hydration is designed to help replace these
vital epidermal components, supplementing and fortifying the skin's protective barrier function. Skin feels instantly soothed and bathed in moisture.

As we age, estrogens in the skin
also diminish. This further increases dryness and fragility. Elasticity is decreased. Enriched Hydration contains Phytoestrogens – natural plant hormones that mimic the smoothing, softening and firming benefits of estrogens. Enriched Hydration also contains antioxidant and soothing Vitamins A, B, C & E to boost skin defences, improve skin tone and texture and reduce sensitivity.

Instructions
Apply liberally day and night to face, neck and chest. Wait until absorbed, then apply a second layer around the eye area. Use Enriched Hydration as your day cream, night cream and
eye cream.

Skincare Tip
Dry skin does not cause wrinkles! Creases around the eyes are caused by facial expressions such as laughing and squinting. They form deep in the skin, in the dermis, which is always moist. So moisturisers have no effect at all. Sun damage
is also a factor, as UV light damages
collagen and elastin support fibres.
If you're serious about getting rid
of lines around the eyes, the only
thing that works is Botox, which prevents muscle contraction and wrinkle formation.